Dana Hesse is a professional pole dance choreographer who has played a leading role in the development of a pole dancing in Italy

After opening the first pole dance school in Italy, Dana introduced the discipline to the media as a fitness activity suitable for everybody  and not only as a nightclub dancing!

Dana gained her popularity back in 2006 when she became a public icon for the audience and for the new businessman in the pole dance market. She has very often invited  as a consultant, choreographer, judge, testimonial by the TV-shows.Dana also participated in the start-up of new activities to introduce the pole dance to the public (training school, competitions, clothes and sport equipment brands, tv shows, movies) to help this dance has returned to play its original role of the entertainment activity and as a main attraction on the variety shows scene.

Thousands of pole dance newcomers have attended Dana’s Pole schools, as well as instructors from  show business and international training.
In 2016 Dana founded  the Pole Dance Models ®, a management agency specialized in training and promoting new talents due to high requirements by the showbiz. This opened some new artists capable of “static” performances, for advertising, fashion, cinema, television or theatre careers.

ARTIST & ENTREPRENEUR The unstoppable artist and business woman –  if the market challenges Dana, then her cosmetic product ‘SOMETHING’ by Dana Hesse, is the one to be experienced!